After an entire week of calibrated “presales”, first to season ticket holders seeking additional seats, then to members of the season ticket waiting list “Blue and Gold Club”, and then on to the “Sabres Insiders”, general sales of regular season tickets finally started this morning at the HSBC Arena box office and online through their ticket vendor, tickets.com.

By 9 AM, there was a long line out the door for fans wanting to be the first to snap up tickets to their favorite games. “We are down to single seats for nine home games as of 10:30 AM” Sabres PR spokesman Mike Gilbert reported. “We’ll never declare a game a sellout unti every last seat is taken, but nine are already down to a scaterred few seats.”

Gilbert predicted that the entire season should sell out soon. “I can’t predict it will be today, or tomorrow, but interest in Sabres games remains very high.”

The variable pricing plan introduced in 2005-06 after the lockout has been a huge success, and other teams are emulating the business model. “We’ve gotten calls and inquiries from other teams about how we do it, and this year the Nashville Predators have joined those teams who offer variable pricing for their games” said Gilbert.

My advice - plan early. Jump on those tickets. I’m betting that there will be nothing left to buy by Opening Day October 5.

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